What type of a sweepstakes prize would get you to buy more Flavored Adult Beverages like Mike's Hard Lemonade?

A vacation? A new Car? Renovations to your House? Donations to your Favorite Charity? Latest Gaming Console? Other (please specify)?

What type of a sweepstakes prize would get you to buy more Flavored Adult Beverages like Mike's Hard Lemonade?
I'd have to agree with both so far, a contest like a vacation wouldn't change my drinking habits. If, say, I have a bottle cap that gets me a free six-pack, sure, that's 6 more I'm drinking.
Reply:More of that drink (ie: half off a six pack or a free six pack)
Reply:None, its a stupid idea to have a sweepstakes to get people to drink more. Drink what you want and what you like when you want to. Just do so responsibly.
Reply:all of the above
Reply:I agree with Jd and Ross, even if you get a smaller prize, your chances are much better. A free vacation or car or anything else big will not make me buy more (or choose that brand over another when purchasing at the store) because my chances of winning are very slim. Now if I knew I had a 1 in 5 chance to get win something, even if its small, I would go for it.